Oinosophy

Oinosophy is a growth advisory for ambious wine and hospitality businesses. It draws on Christina's commercial strategy, capital knowledge, cultural authority, and networks to make those businesses more valuable, better positioned, and better connected.

It has partnered with cultural institutions including the Royal Academy, the Design Museum, the Rupert Museum, and RIBA, and worked with brands including Ruinart, William Grant & Sons, The Rosewood, Belmond, and Patek Philippe.

At its centre is a single question: what makes bottles noticed, valued, and bought.

Beneath it, a conviction — that wine is a cultural artefact, and the experience of it a way of understanding the world and our place in it.